Knudz - New retro clothing store
Retro clothing store, leveraging the Steem blockchain.
We are a brand new retro fashion blog & online store, based out of Norway, but with facilities in the USA and EU that wants to utilize the steem blockchain for what we believe it can become. A top of the line marketing and community building platform.
Our vision is to provide the mass public with a trusted source of quality content, trendy retro clothing, and to provide the masses with the benefits of steem. Our goal as we grow is to increase our influence on the blockchain so that we can help steer it towards mass adoption.
Why we take our store to steem
Our founder, @magnulf, has been invested in steem since the summer of 2017 and seen its rise and fall together with the rest of the crypto-market. Since October 2018, we have been working on an online store for retro-inspired clothing. One day it dawned on us that we could utilize the steem blockchain for building a community around our brand.
This idea grew to become our current vision of how to integrate our online business with steem, which is:
- Customers will receive an option to purchase a steem account after they make a purchase on our store, we plan on using @steem.ninja for this.
- Purchases will always give customers loyalty points(«Knudz coins») that can be redeemed for various rewards, e.g., liquid steem, upvotes, etc..
- Our loyalty program will incentivize users to advertise/become affiliates and receive "knudz coins," this means marketing for steem and knudz.com. .
Where we are at the moment
The website is live and fully functional, our focus is currently set on testing our products and designs in the market, and building up our blog & social media presence. The loyalty program is working fine, but it is giving out discounts at the moment, while we figure out how to integrate it with steem. If anyone is able and willing to make a loyalty program dApp for shopify, we'd love it!
Hopefully, we'll see some growth in the coming months, as this is a massively competitive market. We are incredibly flexible and adjust our short term goals, to whatever is necessary to achieve our long term goal, which is to become the #1 place for all things vintage and retro, with an active community on the steem blockchain!
Feedback is much appreciated and feel free to check out our store and follow us on social media!